Dubai Fashion Week now leads the international fashion schedule, setting the stage before New York, London, Milan, and Paris, thereby elevating Dubai’s prominence and attracting more global buyers. The announcement was made with a striking billboard display in Times Square, underscoring Dubai’s ascending status in the world fashion arena.
Viva Fox – Dubai Fashion Week
Rizman Ruzaini – Dubai Fashion Week
Scheduled for February 4-8, 2024, the third installment of this premier fashion event will return to its home at the d3 creative hub, operated by TECOM Group PJSC, ready to define the fashion trends for the upcoming season.
Khadija Al Bastaki, Senior Vice President of Dubai Design District (d3), emphasized Dubai’s emerging influence on the global fashion landscape, highlighting the city’s commitment to showcasing diverse and innovative fashion talents. The event’s timing, now at the outset of the global fashion calendar, aims to provide designers with early exposure to buyers and investors.
“The world is really beginning to see the incredible talent, creativity, diversity, and opportunity that Dubai offers the global fashion industry. In October, we set the bar for excellence high, and we are determined to follow up each edition with more outstanding, innovative, and inspiring collections than the one before. We are moving our autumn and winter dates forward to be among the early birds in the global fashion calendar, ensuring our designers can attract and engage potential buyers and investors earlier in the fiscal year. Our commitment remains to nurture a prolific fashion ecosystem in Dubai and the wider region, providing designers from Dubai, the region, and beyond with a gateway to new markets, opportunities, and audiences.”
Mohammed Aqra, Chief Strategy Officer of the Arab Fashion Council, remarked on the strategic advantage of beginning the year’s fashion events, positioning Dubai ahead of New York Fashion Week for enhanced global visibility and buyer engagement.
Fashion aficionados and investors can anticipate a vibrant array of exclusive events, showrooms, capsule collections, and brand experiences at the iconic d3 venue, adjacent to Dubai Mall and Downtown Dubai, marking a must-visit occasion for industry insiders and style enthusiasts alike.
For further details on the event and its offerings, visit the Dubai Fashion Week website.